It’s Better to Just Keep Your Promises Than to Try to Really Wow People

two toy figurines of Joker from Batman. The one on the right is small and cute and childlike. The one on the right is a wiry adult looking version of the Joker.
Image by JD Hancock / CC BY

There’s an old school of thought in business called “underpromise, overdeliver.”

Essentially, this advice says that what you should do is set customer expectations low so that you can not only meet them but exceed them. That it’s important not only to satisfy your customers but to thrill them.

It might take extra effort than simply setting up reasonable expectations and meeting them (the double think and communication required to have one internal story for employees and another external one for customers),  » Read more

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How Commonly Do Women Fake Orgasms and Why?

a disguise with a fake nose and glasses
Image by Pixabay / CC 0

One of the things you learn very early on when you study psychological research is that what people say they do and what they actually do don’t always line up. In fact, they quite frequently differ. So as a researcher (who also happens to be a woman), it’s not surprising to me that it’s not all that uncommon for women to fake orgasms at least once in their life.  » Read more

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No Matter What Intense Feeling You’re Currently Having, Eventually You’ll Return to Your Norm

a cat sitting on a treadmill
Image by I am R. / CC BY

The good news is that no matter what difficult thing you’re going through, odds are that eventually things will swing back the other way for you emotionally. And even though it can take a lot longer than we want sometimes, it’s basically inevitable that you won’t feel quite that bad forever.

The bad news is that no matter what thrilling or fun things you’re currently experiencing,  » Read more

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It’s Humbling to Realize We Do Not See Things As They Really Are, But We Don’t

a fuzzy light shining behind a curtain that's been pulled back
Image by Tiffa Day / CC BY

“The brain is designed with blind spots, optical and psychological, and one of its cleverest tricks is to confer on us the comforting illusion that we, personally, do not have any…’naive realism’ [is] the inescapable conviction that we perceive objects and events clearly, ‘as they really are. ‘ We assume that other reasonable people see things the same way we do.  » Read more

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Do We All Go Through the Same Discrete Life Stages? Or Are Identity Development and Aging More Idiosyncratic Than That?

the same individual shown as growing up through various life stages
Image by Pixabay / CC 0

While everyone’s a little different, and individuals can be very individual in nature (thus, the name), culturally there does seem to be a common belief that a life can be broken up into segments, life stages, if you will.

There are a ton of jokes about midlife crisis, angsty teenage years,  » Read more

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Risky Sex Is Judged More Harshly Than Objectively More Lethal Non-Sexual Risks

a sign that reads "Wrigley Field, home of the Chicago Cubs, want to throw out a ceremonial first pitch?..."
Image by Maggie / CC BY

Which decision is more lethal?:

  • Deciding to drive from Detroit to Chicago
  • Having sex without a condom with a person whose HIV status is unknown

If you’re anything like most people, you will say that the second scenario is the riskier one. That risky sex poses more danger to you than a simple car trip from Detroit to Chicago.  » Read more

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